Some sites are beautifully desiged, easy to navigate, inherently simple.

Then some others are not. They are so overwhleming that the visitor stays for about five seconds to absorb the craziness, and they are gone!

YOU DO NOT WANT THAT HAPPEN WITH YOUR SITE VISITORS!

The best thing for you to do is to go and view some sites that you like - they do not necessarily have to be selling or showcasing the same items as you want to. You are just there to absorb their style -- if you like it then other other visitors will too!